Accessibility Statement

Accessibility Statement for PureGrubs

Our Commitment to Accessibility

At PureGrubs, we believe the internet should be available and accessible to anyone, regardless of ability or circumstance. We are committed to fostering digital inclusion and ensuring that our e-commerce storefront is fully accessible to individuals with visual, auditory, motor, and cognitive disabilities.

To fulfill this commitment, we are actively working to conform our digital assets to the Web Content Accessibility Guidelines (WCAG) 2.2 Level AA standards. These guidelines explain how to make web content more accessible to people with a wide range of disabilities and more user-friendly for everyone.

Current Actions and Technical Status

We are in the process of auditing, remediating, and continuously monitoring our online store to eliminate digital barriers. As part of our ongoing code remediation and site optimization efforts, we are focusing on the following core areas:

  • Keyboard Navigation: Ensuring our main menus, collection filters, and checkout funnels can be navigated entirely without a mouse, using standard keyboard controls (Tab, Shift+Tab, Enter).

  • Alternative Text (Alt Tags): Systematically updating our product catalog, marketing banners, and UI elements with descriptive alt text so screen readers can accurately describe visual assets.

  • Focus Management: Rewriting theme templates so that when dynamic elements (such as slide-out drawer carts, pop-ups, or search bars) open, the user's keyboard focus shifts inside them logically.

  • Semantic DOM Structure: Ensuring the underlying HTML uses proper landmark tags (<nav>, <main>, <header>, <button>) and structural labeling so assistive technologies can seamlessly parse our store.

  • Color Contrast: Adjusting text and background color ratios to meet or exceed the required minimum threshold of 4.5:1 for optimal readability.

Ongoing Review and Limitations

While we strive to adhere to accepted guidelines and standards for accessibility and usability, it is not always possible to do so in every area of the website simultaneously.

Because our store utilizes dynamic e-commerce features, third-party applications, and regular product inventory updates, temporary accessibility gaps may occasionally occur. We regularly scan our source code and catalog to catch and remediate these issues as quickly as possible.

Accessibility Support and Feedback

If you are experiencing difficulty viewing or navigating the content on this website, or if you notice any feature or functionality that you believe is not fully accessible to people with disabilities, we want to hear from you.

We provide direct human assistance to ensure you can seamlessly enjoy our products. Please contact our dedicated accessibility support channels with a description of the specific issue or a suggestion for improvement:

  • Email: support@puregrubs.com

  • Phone: 2486226110

We take your feedback seriously and aim to respond to all accessibility inquiries within 24 to 48 business hours to provide alternative paths to purchase, product details, or checkout assistance.